Social Media News: July 2018
If there's one thing that is constant about social media, it's that it is ever changing. Some of your favorite social media platforms rolled out big changes this month. Here are the highlights of what you should know:
LinkedIn Adds a Ton of New Features
I've been really excited about LinkedIn since the beginning of the year when I hopped into one LinkedIn account I was managing and saw a staggering amount of likes and comments on a post...the same post that got just one measly like on Facebook.
After organic engagement got the axe on Facebook, in my opinion that really opened the door for LinkedIn to show how relevant of a platform it could be. At Social Media Marketing World this year, someone I was talking to described LinkedIn as "How Facebook was in 2008". I think that's pretty accurate. In 2018, LinkedIn is pretty darn cool and if you've written off LinkedIn, it's time to give it a second look.
This month, they rolled out tons of new features. Be sure to check out LinkedIn's official blog to get more details about all of the new items, but here's the highlights of what happened this month:
-Now you can record and send voice messages of up to a minute within LinkedIn Messaging.
-You can also share attachments within the Messaging platform.
-You can now add captions to your videos.
-You can share quotes from articles to your feed.
-And maybe most notably, you can now save drafts of your posts to finish and share later.
Instagram Adds Question Stickers
Have you played with these yet? Available in your Instagram Stories, these questions stickers are super fun and a great way to create engagement with your followers. What's cool about these stickers is that you can repost the questions people ask you (anonymously) and include your own answers. You can also add pictures to make your responses more creative.
Facebook Lets You Pull in Your Contacts From Instagram
When you're inside the Messenger platform on Facebook, you now have the option to Connect to Instagram which will allow you to sync all your contacts from the other platform.
Instagram Shows You When Your Friends Are Online
As Instagram's DM feature has exploded in popularity, Instagram has taken things one step further and will now show you when your friend are online - and possibly available to chat! When you're in your inbox, any friends that are currently online will have a green dot next to their profile picture. If you'd prefer that your friends and followers not know when you're online, you can turn off this feature in settings.
Pinterest Adds New Collaboration Tools
If you have a group board, Pinterest now makes it even easier to view activity on your board. This is useful if you're sharing your board with a team, family, or friends. See how it works here.
Youtube Will Now Show Hashtags Above Video Titles
If you post a video with hashtags in the caption, Youtube will now show the first three hashtags above the video's title. These hashtags will be clickable and bring you into a Youtube search for that hashtag.
What do you think of these changes? Which one are you most excited to try out? Let me know in the comments below!