Social Media Quick Tip: Words Matter

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If you haven’t read Jeffrey Shaw’s book, “Lingo” do yourself a favor and pick up a copy today.

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I was lucky enough to win a free consult with Jeffrey and what he had to say about the language I was using in my business was eye-opening.

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I’m good at writing. I’m good at words. But I wasn’t using the language my customers used.

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And you know what happened once I started using the words they used to describe what I do? Words I felt were too generic and not descriptive enough?

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I got really freakin’ busy. 

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Because I stopped believing I had all the answers and started listening. Really listening.


Social Media Quick Tip, Social Media MarketingShannon foxsocial media marketing, social media strategy plan, social media advertising, social media strategy, selling through social media, social media quick tip, social media marketing business, social media for business, social media marketing tips, social media marketing strategy, social media tips1 Comment