Practicing Positivity During COVID-19
Practicing positivity is a good way to maintain a healthy mindset, especially during a pandemic. Stress and uncertainty makes it difficult to maintain an optimistic outlook. But during this time, customers are looking for ways to help them escape from the stresses of their life. Here are six ways to practice positivity and help you connect with your customers online!
1. Send Virtual Cards
Getting a card is always a treat, and there’s no reason to stop during this pandemic. Send a virtual card to your customers thanking them for their patronage. Both sending and receiving a card will spread positivity and help maintain an optimistic mindset during these times.
2. Connect with Local Businesses
A lot of local businesses are struggling, and now is the time to partner with them and share and share alike. Show yourself supporting local businesses and encourage your customers to do the same. You can purchase gift cards for future use, order takeout from restaurants, or even just share their information and tag them in stories. Building a supportive network of businesses is a great way to spread some joy while strengthening a community.
3. Be Grateful
Share five things you are grateful for on your social media channel, and encourage your customers to do the same. Reflecting on things that you are grateful for is a sure way to build a positive mindset and showcase your brand. Share some highlights from your day and one thing that you’re looking forward to! And, if your customers tag you in messages that they’re grateful for, re-share them to spread the love!
4. Share a Positive News Story
Share a positive news story to cheer your customers up. Many people are only focused on negative news, but reading a positive story can help shift the mindset. Support your customers by sharing some positive news, and encourage them to spread that positivity by sharing their own positive stories. Focusing on one positive story a day can help shape your marketing platform as one that is looking forward and focused on positives.
5. Treat Essential Workers
If your business is still operating, think of ways your businesses can treat essential workers whether it’s a special discount, special store hours, free food, gift packages, and more. If not, show some appreciation for people putting their life on the line by putting together care packages with necessary supplies. Many local news outlets are carrying stories of what healthcare workers and first responders need the most.
6. Set-Up a Virtual Hangout
Set up a call, or go live on social media to hangout with your customers! As people develop cabin fever, they’re looking for more and more ways to connect socially. Go live on Instagram or Facebook and chat with your followers. The social interaction will help with stress, and it’s also a great way to keep up connections with your customers. You can even plan ahead and host your virtual hangout with another local business to help support your fellow business owners.
Quarantine is a difficult situation for everybody. But by staying positive, we can come out of this situation strong. As you stay at home, what are some ways that you are spreading positivity?