Posts in Small Business
Social Media News: May 2020

Social media is CONSTANTLY changing. So what’s an overworked small business owner or entrepreneur to do?!

Relax! I’ve got you.

Each month I recap the biggest changes in social media so you can stay informed and adjust your marketing strategy accordingly. Here are the highlights of what you should know from May 2020.

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Coping with COVID-19 as a Small Business Owner

COVID-19 has disrupted many businesses, and many small businesses are feeling the effects of this disruption acutely. But this pandemic doesn’t have to be a crisis for your business! Check out these 8 actions you can take today to help you cope with COVID-19.

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Social Media Quick Tip: Preparing for the Holidays

Depending on your industry, October is either the calm AFTER the storm of summer or BEFORE the storm of the holidays.

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Social Media Quick Tip: Creating a Brand Voice

How to naturally develop the ideal brand voice that will resonate with your audience!

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Social Media Quick Tip: Quality Over Quantity

Gone are the days where staying relevant was only a matter of churning out the most content in a single day.

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Social Media Quick Tip: Video for 2019

If you haven’t yet committed to doing more video in 2019 - you’ve got less than 90 days left to change that!

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Social Media Quick Tip: Repurpose Your Content

Do you ever feel like creating content takes SO much time and energy?

It could be because you're not seeing the value in what you're doing because you're not effectively putting your content to work for you.

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Social Media Quick Tip: Planning for Disaster

Nobody likes talking or thinking about this, but as we head into wildfire season in California it bears repeating: you need to have a plan for what to do with your brand’s social media during a tragedy or disaster.

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Social Media Quick Tip: Using a CRM to Make the Most of Your Leads

If you’re not yet using a CRM to stay top of mind with all your leads and contacts, make this is the month that changes - for good.

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Social Media Quick Tip: Batching Content for Success

Sometimes the hardest part is just starting. Especially when it comes to creating long-form, high value content.

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Why Social Media is Important for Small Business

There are a lot of reasons to like social media for small businesses, especially those that want to get found locally. So I thought I would take the opportunity to go through and give a couple of reasons why I think social media is so important for small businesses to engage in.

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