It’s Valentine’s Day, and love is in the air! But customers deserve love all year round. Here are some tips and tricks to help your customers feel loved no matter what day of the month it is.
Read MoreSocial media is CONSTANTLY changing. So what’s an overworked small business owner or entrepreneur to do?!
Relax! I’ve got you.
Each month I recap the biggest changes in social media so you can stay informed and adjust your marketing strategy accordingly. Here are the highlights of what you should know from February 2020:
Read MoreTake a page from Hollywood when it comes to your marketing... if you hit upon something that works, do more of it!
Read MoreGone are the days where staying relevant was only a matter of churning out the most content in a single day.
Read MoreIf you haven’t yet committed to doing more video in 2019 - you’ve got less than 90 days left to change that!
Do you ever feel like creating content takes SO much time and energy?
It could be because you're not seeing the value in what you're doing because you're not effectively putting your content to work for you.
Putting into words what you do and who you help (specifically!) is one of the best ways to start owning your niche.⠀
Read MoreDo you want to start developing your own brand or just take what you’re doing to the next level?
Read MoreSometimes the hardest part is just starting. Especially when it comes to creating long-form, high value content.
Read MoreNever be above creating simple content. You never know who is watching.
Read MoreConsistency is key 🔑.
Read MoreDon’t forget to include holiday posts in your social media!
Read MoreWhen it comes to creating your own content, many people get paralyzed or stuck: they don’t know what to share, or if they know what they want to share, they don’t know how to go about getting it. Read on to see a list of 10 social media content ideas you can use in your business!
Read MoreHaving a successful social media marketing strategy requires more than just posting content to social media...when you remember to do it. There are three main ingredients that need to be present in your strategy - what I call The 3 C's of Social Media Marketing.
Read MoreEven if you haven't started creating your own stories on Instagram and Facebook, you've probably consumed at least a few by now. They're pretty hard to miss since they sit front and center at the top of the page when you open up your app!
Read MoreIf there's one thing that is constant about social media, it's that it is ever changing. Some of your favorite social media platforms rolled out big changes this month. Here's the highlights of what you should know:
Read MoreThe new year is less than two weeks away and I'm sure many of you are busy making your 2018 business plans. You're dreaming big and writing goals that might scare you just a little bit. You're trying to get your arms around all the changes that happened in social media so you can make a plan to do better and be better in 2018. You're committed to doubling down on your strengths. You have a plan to deal with your weaknesses. And maybe, you're willing to try something new.
Whatever your plans for 2018 look like, if there's one investment you should make for your business in 2018, it's this:
Read MoreNot sure what you should post on social media for your business or brand? Ask yourself this one crucial question first:
Read MoreStop me when this starts to sound familiar. You've been giving the social media thing a try. Maybe you're handling it yourself or you've gone all in and hired an expert to manage it for you. Everything seems to be going okay. After all, posts are going out and nobody's publicly shamed you yet. But you just don't feel like you're "winning" the social media game.
Before you fire the person who has been helping you (or fire yourself if you're the one in charge), make sure one of the following isn't the reason behind your lackluster results:
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