Social Media News: August 2018

If there's one thing that is constant about social media, it's that it is ever changing. Some of your favorite social media platforms rolled out big changes this month. Here are the highlights of what you should know:

Content Curation Vs. Content Creation

While Content Creation and Content Creation are two terms that might seem pretty similar, it's important to know the difference between them and how that applies to your social media marketing strategy.

The Top 4 Social Media Platforms of 2018

Here are my picks for the top social media platforms of 2018!

Shannon foxAugust 23, 2018Comment

11 Questions That Will Help You Find Your Niche

"The riches are in the niches."

I'm sure you've all heard that before and seen examples of people who are killing it in their specific niche.

But how do you find your niche to begin with?

Branding, Business, Business Building BasicsShannon foxAugust 16, 2018how to find your niche, how to find your niche market, how to find your niche in business, how to find your niche in blogging, what does it mean to find a niche, how to find your niche on instagram, how to find your niche on youtube, content marketing, social media content strategy, content creation, social media content ideasComment

The 3 C's of Social Media Marketing: Overview

Having a successful social media marketing strategy requires more than just posting content to social media...when you remember to do it. There are three main ingredients that need to be present in your strategy - what I call The 3 C's of Social Media Marketing.

Social Media News: July 2018

If there's one thing that is constant about social media, it's that it is ever changing. Some of your favorite social media platforms rolled out big changes this month. Here are the highlights of what you should know:

My #1 Time-Saving Tip That is Too Easy Not to Try

Quick blog post this week with a quick time-saving tip for you! And this one is so easy, literally ANYONE can do it!

Productivity, Time-SavingShannon foxJuly 26, 2018time saving tips for work, how to save time in daily life, time saving hacks, time hacks, best time saving hacks, time saving tips for small business owners, time saving ideas for the office, time saving ideas at work, productivity Comment

9 Pages You Should Have on Your Website, No Matter What Industry You're In

If you're just beginning the journey to build a website for your business, using the outline below should get you off to a great start when building your site map! Whether you're doing it yourself (not recommended) or hiring a professional (highly recommended), it's important that you spend the time deciding on what pages you want on your site BEFORE the work begins. A site map is like your website's blueprint: it helps the designer know what to build. Having these ideas in mind before you get started will save you TONS of money and time.

Business Building BasicsShannon foxJuly 19, 2018business building, building your business, building your brand, business building basics, what pages should be included in a website, features of a good website design, website checklist for clients, things to add to your website, what content to put on your website, must haves for small business website, what is needed on a website, what should i have in my website, what a website needs to be successful, how many pages does a basic website haveComment

4 Digital Tools I'm Currently Loving

I love working smarter, not harder. And I love tools that work for me and free me to do what I do best! Here are four tools I've been using lately in my business that I am absolutely loving. I think you will love them, too!

Social Media News: June 2018

If there's one thing that is constant about social media, it's that it is ever changing. Some of your favorite social media platforms rolled out big changes this month. Here are the highlights of what you should know:

Rise of the Youpreneur Book Review

Guys, this was great! Chris GETS it. This was a fast and easy read, but it really provides a roadmap you can absolutely use to get from Point A to Point B. If you know you want to build a personal brand around yourself, but are overwhelmed by all of the information that's out there, you need to get this book. It walks you through Building, Marketing, and Monetizing your brand in a very succinct, straight-forward fashion.

16 Ideas for Repurposing Your Long Form Content

Long form content not only positions you as the expert in your field, it's also your opportunity to give value and allow people to get to know your brand. And it helps your website by giving you more opportunity to be discovered in search and rank for certain keywords. Unlike an Instagram post, a blog, video, or podcast will live on forever where it is hosted. Done right, a long form piece of content gives you the opportunity to have people stumble across your post and get introduced to your brand years from now.

Business, Content CreationShannon foxJune 21, 2018content creation, content marketing, social media content ideas, social media content strategy, repurposing content, content repurposing workflow, what is content repurposing, repurposing content for social media, content repurposing examples, repurpose blog post, social media strategy for bloggers, how to repurpose video content, reusing old blog content, why you should repurpose contentComment

Why Stories Should Be Part of Your Social Media Marketing Strategy

Even if you haven't started creating your own stories on Instagram and Facebook, you've probably consumed at least a few by now. They're pretty hard to miss since they sit front and center at the top of the page when you open up your app!

Social Media, Branding, Business, Content CreationShannon foxJune 13, 2018facebook social media marketing, facebook for business, facebook marketing, facebook, facebook marketing strategy, marketing facebook, marketing on facebook, marketing with facebook, instagram as a marketing tool, instagram marketing strategy, instagram, instagram marketing, instagram for business, instagram business, instagram social media marketing, using instagram for marketing, social media marketing instagram, marketing with instagram, marketing instagram, marketing on instagram, social media strategy plan, social media marketing plan, social media marketing, social media ideas, selling through social media, social media expert, social media marketing strategy, social media content strategy, social media post ideas for business, social media marketing ideas, social media post ideas, social marketing strategy, instagram stories, facebook stories, instagram story, instagram story ideas, insta story, ig stories, instagram stories for business, facebook story, facebook story ideas, facebook stories for businessComment

Social Media News: May 2018

If there's one thing that is constant about social media, it's that it is ever changing. Some of your favorite social media platforms rolled out big changes this month. Here are the highlights of what you should know:

The Only Strategy You Need to Ensure Your Business Has a Strong Foundation

Leads. Leads. Leads. If there's one thing pretty much any business needs more of, it's leads. And that's usually where marketers get involved, to polish the brand image and bring in a flood of new business.

Yes, leads are important. SO important. But. Your business might have a more pressing problem than leads.

BusinessShannon foxMay 31, 2018business, customer journey, consumer journey, customer experience journey, customer journey analysis, customer experience strategy, customer experience, client experience, digital customer experience, enhance customer experience, online customer experience, customer experience improvement programComment

Steal My #1 Productivity Secret

If you've worked with me before, you know I get stuff done. That's kind of my thing. But I don't think I do anything special. Everything I do, you can do for yourself. It's just a matter of setting yourself up for success.

Business, ProductivityShannon foxMay 26, 2018trello, trello project management, productivity, trello app, trello desktop, using trello, trello task management, using trello for project management, project management tools, best trello boards Comment

Why Comparison and Doubt Are Killing Your Brand

You didn't become a business owner to let other people tell you what decisions to make. So why are you looking at your competitors and letting them dictate your marketing strategy? Blaze your own path. Be a unicorn in a sea of a horses. Stop worrying about what other people are doing and focus on doing you.

Business, Branding, Inspiration, Social MediaShannon foxMay 17, 2018social marketing strategy, social media strategy, social media content strategy, social media marketing strategy, social media strategy plan, social media strategy for business, social media marketing plan, minute marketing Comment

Social Media News: December 2017

If there's one thing that is constant about social media, it's that it is ever changing. Some of your favorite social media platforms rolled out big changes this month. Here's the highlights of what you should know:

3 of the Best Marketing Podcasts to Queue Up in 2018

I listen to podcasts in the car, while walking my dog, while I'm cleaning, cooking, you name it, I've probably listened to a podcast while doing it. My taste in podcasts spans a variety of genres, but of course, I love listening to podcasts about marketing. Here are three of my favorites:

The One Investment You Should Make For Your Business in 2018

The new year is less than two weeks away and I'm sure many of you are busy making your 2018 business plans. You're dreaming big and writing goals that might scare you just a little bit. You're trying to get your arms around all the changes that happened in social media so you can make a plan to do better and be better in 2018. You're committed to doubling down on your strengths. You have a plan to deal with your weaknesses. And maybe, you're willing to try something new.

Whatever your plans for 2018 look like, if there's one investment you should make for your business in 2018, it's this: